Pepsi

We led the marketing for both MBA Live and Funkfest or Pepsi. Funkfest is the largest and expansive vintage soul music festivals in the United States and has an eclectic mix of new-school and old-school acts in Hip-hop, soul, and funk.

We were responsible for the full comprehensive branding of the festival including brand identity, ad design, commercial production as well as all on-site visual branding and experiential design.